BUSINESS IDEA #1 | STARTUP

Employee Engagement Scoring 👩‍💻

Gauging engagement

Available Domain: Engaugment.com

1. Problem/Opportunity❓

Employees are a company’s greatest asset. Which is why businesses work so hard to keep their employees happy.

But here’s the thing - most managers actually have no idea how engaged their employees are. Most tend to overestimate it because imagining that a lot of their employees could leave tomorrow is a pretty unpleasant thought.

Sure company’s do employee surveys, but people tend to lie. But people’s actions never lie.

So let’s build some tooling to help employers out here.

2. Solution ✅

Here’s the idea…create a platform which uses an employee’s actions to how engaged they are in their roles and predict how likely it is that they’ll leave.

Here’s how it works. Businesses sign up for the platform and their employees are enrolled in the software automatically. The program then combines data from their internet usage, or external sources such as changes in their LinkedIn profiles to gives the employee an engagement score and a prediction as to the likelihood that they would leave the company.

None of the detail of this data is used against the employee, the employer is simply given a score which they can then use to take actions to try and keep employees who are less engaged.

3. Business Model 🏦

Go-to-market: Focus on businesses with highly valuable, hard to replace employees. These will be your early adopters.

Monetisation: Charge enterprises per seat

Startup Costs: Software play, pretty minimal

4. How You’ll Get Rich 💰

Sell to a HR platform, like Workday or Poppulo, who could add this product to their existing suite of products

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BUSINESS IDEA #2 | VENTURE STARTUP

Airbnb Host Subscriptions Service 🏠

The host with the most

Available Domain: Airbnbatch.com

1. Problem/Opportunity❓

Being an Airbnb host is a pretty lucrative business. Particularly with all the extra fees they charge these days.

But for the 5+ million Airbnb hosts around the world it’s not all sunshines and rainbows. Airbnb hosts regularly have to stock up on essentials like towels and toilet paper in quantities the rest of us won’t have experienced since covid.

So let’s build a product to make their lives a little easier.

2. Solution ✅

Here’s the idea…create a subscription platform for Airbnb owners to get goods cleaned or delivered to their properties on a regular cadence.

Here’s how it works. Users sign up to the platform and fill in some details on their property and the services they provide. The platform then links up to their Airbnb account and based on future bookings and the number of guests that will be staying fresh towels, bedding and other items are delivered to the property before the guests arrive. This takes the hassle out of the day to day issues with running an Airbnb as a host.

Getting access to Airbnb’s API could be tricky here, but if you do you’ll have built a giant moat around this business.

3. Business Model 🏦

Go-to-market: Start by working with hosts in a single city where there’s a high density of Airbnbs and build from there

Monetisation: Charge a subscription fee

Startup Costs: Given you’ll need to build the tech and have some logistics operating too you’d likely need to do a small raise here to get it off the ground

4. How You’ll Get Rich 💰

This is fundamentally a logistics business, so you could get a tidy exit from this business by selling to a business at the intersection of logistics and hospitality

DRUNK BUSINESS IDEA

Duelling App

Has someone insulted your honour? Did they cut you in line, insult or otherwise piss you off?

Well with DualDuel you can. Challenge someone who’s annoyed you to a duel under whatever circumstances suit you best.

Coming soon to an app store near you.

BIG DECK ENERGY

Brex’s $57m Series B Deck

Year: 2018

Stage: Series B

Amount: $57m

Brex is a fintech company that offers credit cards and cash management solutions for their customers to save and spend money.

Brex was founded in 2017 by 22-year-old Henrique Dubugras and Pedro Franceschi, who previously founded Pagar.me, one of Brazil’s largest payment processors. This is the original pitch deck Brex used to close their $57M Series B round in 2019.

THE MONEYSHOT

$0 → $4.5m in 12 Months

If you’re an athlete or gym bro you’re probably taking creatine right now.

And if you are you almost certainly have a loved one who thinks you’re now taking steroids.

But creatine has been around for decades. It was discovered back in 1835 and is the most studied supplement in the world. But despite this fact there’s a huge mismatch between its positive effects and public perception.

Which presented an opportunity that Dan McCormick pounced on.

In December 2022 Dan founded Create, a creatine supplement company. So how was this any different? Dan turned the product from a scary, white powder to a fun, delicious gummy for consumers.

And it worked.

Within 12 months of being founded the company scaled to $4.5m revenue and did so profitably. In fact, Dan publishes regular updates on the business on his LinkedIn. These were Jan-24’s numbers.

Just goes to show that even a product that’s been around for nearly 200 years can be disrupted.