BUSINESS IDEA | VENTURE STARTUP

Cross-platform Content ID 🔎

A great IDea

Available Domain: contfind.com

1. Problem/Opportunity❓

The Problem/Opportunity: Once upon a time YouTube was in huge trouble. The company was being sued into oblivion because of all of the copyrighted content on the site. It’s one of the reasons the founders sold to Google. But Google managed to step in and invented ContentID to solve the problem. In fact sometimes the system works a little too well…

But while it has its moments, ContentID is a pretty incredible piece of tech. It’s a shame it doesn’t exist for other platforms. But it could…

Market Size: The digital content creation market was estimated to be $27.3bn in 2023.

2. Solution ✅

The Idea: A platform which identifies where your content is being shared or plagiarised across the web

How it Works:

• A content creator or media business signs up to the platform and links up any channels where they produce content e.g. YouTube, newsletters etc.

• The platform looks at their back catalogue of content and identifies on the web where there is identical or very similar content, deducing which is the original based on the publishing date

• The platform can also be used proactively, where a piece of content that’s been written (maybe internally or by a freelancer) is checked for originality to protect the business from any copyright claims.

• The natural extension of this business would be to detect AI generated content

Go-to-market: sell to individual creators first, then work with larger media companies

Monetisation: subscription fee

Startup Costs: this will be a relatively complex build so you’ll likely need to do a raise here

3. How You’ll Get Rich 💰

Exit Strategy: the path to riches here is to exit to a business like copyleaks

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DRUNK BUSINESS IDEA

College Dropout Certificates

Bill Gates. Mark Zuckerberg. Matt Damon. All super successful. All Harvard dropouts. But even becoming a Harvard dropout is really, really hard. Until now.

Introducing the Harvard* Dropout App. With this amazing app users can download the app, pay $20 and simultaneously enrol in and dropout of Harvard*. We’re just hoping no-one will notice the *.

Coming soon to an app store near you.

JUST THE TIP

Trend 📈: Rucking is Going Mainstream

Rucking (basically walking while carrying a weight in a backpack) is more popular than ever. While rucking has its origins in the military, influencers such as Andrew Huberman and Peter Attia have brought it into the mainstream.

Business Opportunities:

• “Go Ruck Yourself” - a rucking apparel brand

• Rucking clubs (similar to run clubs)

THE MONEYSHOT

Making $6m in One Month from a Plant App

Picture this. A mobile app which identifies any plant you take a picture of.

Well this app exists, and it’s called…PictureThis.

The app identifies 1,000,000+ plants every day with 98% accuracy. So this app is a big deal.

But how did they pull it off?

Firstly, their pricing strategy. Rather than charging a monthly subscription fee they only charge $30 yearly up front, with a 7 day trial. This may seem low. But what they lack in high pricing they make up for in volume, to the tune of $6m in revenue in a single month.

They also run paid ads to the app. A lot of paid ads. The team have tested over 100 ads on Meta, which is their primary advertising platform given their target customers. “Go to where your customers are” is always a great tactic.

Finally…localization. The app is localized in almost every language/market possible, increasing their pool of potential customers.

So it turns out this market is absolutely huge, even if it doesn’t seem that way. As they say…the riches are in the niches, and in the age of the internet, there’s almost no niche too small.